Fintech is a term used to describe the companies operating in the financial technology sector. It relates mainly to small start-up companies which develop innovative technological solutions in such areas as online and mobile payments, big data, alternative finance and financial management.
Fintech companies have revolutionised the world of personal finance and finance in general with the help of emerging technologies, and this has benefited the consumers at large. There are already about 5700 Fintech companies in America alone, and they are growing at a rapid pace. If you are a Fintech mobile app developer, then this is the best time to get into the market, and we are going to help you with it.
In this article today, we are going to take a look at some of the most effective and essential tips for Fintech mobile app developers that will help you move forward on the right path.
Important Tips for Fintech Mobile App Developers
Now, new Fintech mobile app ideas are challenging the traditional ways of banking. More and More banks are looking to integrate Fintech operations with their regular offerings.
And, this demand will require an abundant supply of developers which will make 2019 a golden year for Fintech mobile app development and here are some essential tech tips you should keep in mind.
Study, Analyze, and Understand What Fintech Is
You certainly are good with technology and with creating mobile applications but what you may not be great at is finance. Finance is a significant part of Fintech so understand and study what Fintech is and what problem you intend to solve with your Fintech application.
The aim of a Fintech application should be to help its users achieve their goals with minimal efforts. Once you realise this and align your goals with that of your customers, then you can move forward with developing a spectacular Fintech application.
Too Much Security Doesn’t Exist
Your users are entrusting you with their personal and confidential data. If that kind of important data falls into the hands of the wrong people, then it may be the end of your app even before it took off. Your app will interface with the bank’s core systems, and security is of paramount in that scenario. Spend a significant amount of time developing the back end system with proxies and firewalls and ensure that there is no entryway in the frontend either.
If you think your app is secure enough then try opening it up to the hacker community and challenge them to break into the system and observe in awe as they rip the security of the app to pieces within days or even hours of being challenged.
Your Users Are Speaking. Listen To Them
Your users already have opinions which they have formed over the years, and most users are quite vocal about what they want and what they don’t. Listen to what they say and implement it in your application, so you don’t end up spending unnecessary amounts of time tweaking the app after it is released. Spend a little more time and effort during your research to save yourself tonnes of redesigns later on.
Apart from listening to what your users want feature-wise; The user experience is also of supreme importance which you should ensure is always of the highest standard. Users are bored of the old clunky UI, and UX designs that traditional banks and other institutions provide so you must ensure that you give them something which they want to use and that too repeatedly. Ensure that the design is clean and minimal as most users prefer it that way. You can also make sure your design is fresh and relevant and contains elements such as motion graphics, gradient colour transitions, etc.
Authentic images is another design element which a lot of the younger populace prefers, so I recommend you stay away from stock photos and try to create brand-specific original images.
Choose The Correct Platform And The Right Team
To ensure that your application stays future-proof you should put in deep thought as to what platform and technology you wish to use to develop your Fintech application on. Your users expect nothing, but the bleeding edge of emerging technologies in your apps.
But, the banks and other institutions you will interact with, still use old and traditional technologies as their base. Therefore, you will have to make a balanced choice which gives your users what they want while having a backend tech stack which can communicate with the traditional institutions.
You should also give a thought to the revenue and business side of your application which most developers tend to oversee while developing revolutionary applications. You will eventually need to have enough cash flow to keep your company afloat and to succeed in the VUCA marketplace.
You will also have to build and choose a team of highly skilled yet diverse individuals who would be able to bring in new thoughts and opinions to the table and lead the development of the application in a direction which will ensure success.
Personalise Your Experiences
Robots are trending, and artificial intelligence and people crave for that human touch. Personalising the experience allows you to humanise your offerings and satisfy the psychological needs of other humans.
By just allowing your users to choose how certain things appear in their main dashboard and to modify the placement of certain functions, you can give them a sense of ownership. This will help you and the company to create a more personalised offering which is catered specifically to that customer with the help of data they provide you. Data is the gold of the 21st century.
The Emergence Of New And Intelligent Technologies
New technologies are now the base and foundation of Fintech applications. Technologies such as Blockchain and Artificial Intelligence are the need of the hour, and you must ensure you incorporate them in your application in some form.
Blockchain is a great way to maintain records which are transparent and tamper-proof. Artificial intelligence can be used for various purposes like data analytics, customised recommendations, customer interaction with the help of chatbots, and even support with the help of Knowledge bank and Chatbot support.
Millennials are bad at managing money according to reports, and 2 in 3 cardholders mismanage their finances. Your app will have to help them with making better financial decisions. For that, you can leverage the power of AI and data for it.
The path is clear for talented developers as of now, and the competition is only rising. So, if you plan on jumping onto the Fintech bandwagon, now is the best time to do so. I hope to help you clear out some basics with these Fintech mobile app development tips.
Do you have any other tip in mind that can help us improve our mobile app development skills while developing Fintech mobile apps? Share in the comments section below.
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