PlexusMD

Growing the ‘Social Networking Platform for Doctors’ by 500% in 1.5 years. Here’s how we built top-ranking apps (ranked #8th in iOS Appstore and Android Play store) for healthcare in India

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Overview

Bootstrapping one’s business is tough but invigorating. And, this is exactly the story of the 3 co-founders of PlexusMD, one of India’s leading career networking and medical news app. Launched in 2014 from a rooftop, see how we helped PlexusMD rebuild their community hiring platform and grew it to over 50K users from less than 10K users.

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As a social management system for sports centres, SportClubby bridges the gap between sportsmen and clubs. People can join communities, make their own social circles and even challenge friends to ultimately hone their skills.

Services

Native Android and
iOS Apps

Re-engineering and
Optimization

Product Strategy

Custom UX/UI work for
mobile apps

Backend Dev

Web App Dev

The inspiration behind why did the co-founders want to build another networking app in the era of LinkedIn and Facebook?

Two of the co-founders are doctors and transitioned into the management domain in the initial years of their careers. They wanted to amalgamate medicine and technology. Plus, they noticed a way for doctors to connect with each other, stay updated on the latest news/trends within their industry, search & hire healthcare professionals for their clinics/hospitals and organizations.

Building a well-knit community targeted at doctors and healthcare professionals was the ultimate goal. This led to the development of India’s #1 job portal for doctors and those in the medical profession.

How PlexusMD works

Online forums and communities are the best places to network and connect with the right people in any profession. Discussing career moves, job opportunities, latest happenings etc with your fellow healthcare professionals makes you stay ahead of the curve and feel confident.

And, when you focus on bringing cutting-edge content to your audience, your app is bound to be ranked as one of the top-performing in your category.

The same is true for PlexusMD.

Medical students, doctors and healthcare organizations can create their profiles and start connecting with their counterparts with a click!

PRODUCT MOBILE APP DESIGNS

Key features
read

Read news, share cases and watch premium medical content from conferences/courses.

search

Search jobs in a specific speciality and super-speciality

notification

Stay updated about clinical trials & outcomes, guidelines, drug launches, and get alerts.

leader

Follow leaders
speciality-wise.

connect

Find and connect with doctors in any speciality.

register

Register for medical conferences.

news

News from over 500+ medical publications.

Challenges

High Quality Work

When PlexusMD approached SoluteLabs, one of the major challenges was to produce high-quality work within their budget since they were bootstrapped.

Platform

Since the product was already validated, PlexusMD now felt the need to introduce it on Android & iOS devices too.

Scalability

Next, the existing platform was poorly written and was not scalable enough. In its first week of launch, the portal had 150 users and they were growing steadily. Once they hit the 8K-9K users mark, the system/platform was not robust enough to meet the growing needs of users. Hence, it had to be redesigned and rebuilt using the latest technologies.

How we helped PlexusMD to scale up to 50k users

We improved the already built web app with the existing tools and technologies used to build the application. CodeIgniter, a PHP framework, was used for both the frontend as well as the backend.

The team went the extra mile to do some UX/UI design work for the iOS and Android applications considering PlexusMD did not have the budget to hire professional designers. We went through the traditional pen-paper way to sketch out wireframes and user flow to communicate our ideas.

PlexusMD got successfully funded in 2015 by some of India’s leading angel investors. It was a requirement from the investors to have an in-house product design & development team. SoluteLabs helped in this transition by carefully explaining the technical details and made sure the teams were on the same page.

50000+
Doctors
500+
Institutions
3000+
Job opportunities

Technologies used

Sketch

To wireframe and bring life to pen and paper ideas

Kotlin & Swift

To create native mobile apps

Kotlin

To create native android apps

Swift

To create native ios apps

Java

To create native android apps

Tokbox

To power video consultations

Pubnub

To integrate real-time chat

CodeIgniter

To host cloud services including Databases, Servers, CDNs and more

Bootstrap

To host cloud services including Databases, Servers, CDNs and more

AWS

To host cloud services including Databases, Servers, CDNs and more

Canvas

Building data-intensive, real-time applications

TypeScript

Building data-intensive, real-time applications based on JavaScript.

Webpack

Building data-intensive, real-time applications

Jest

Building data-intensive, real-time applications

Puppeteer

Building data-intensive, real-time applications

quotesOne of the key things that they helped us was in brainstorming ideas
as well - not just from a technical point of view but also from
a product perspective.quotes

Rohan Desai,Founder - PlexusMD

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